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Case Study · Mobile Application

Reversibly

Returns Made Easy. Convenience Delivered.

Product DesignUI/UX DesignMobile ApplicationDigital InnovationE-commerce Logistics

01

Project Introduction

Reversibly is a customer-focused application designed to simplify the online shopping returns process. It helps busy customers arrange product returns without having to personally visit courier drop-off locations. Customers can select a retailer, submit purchase information, schedule a collection, and follow the return process through the application. The platform also incorporates payment management, return tracking, retailer selection, and wallet functionality.

02

The Problem

Returning online purchases usually means printing labels, travelling to a courier or store drop-off point and waiting in line. For busy customers this turns a simple return into a time-consuming errand — and missed return windows mean lost money.

03

The Product Concept

A mobile app that brings the return to the customer: choose the retailer, describe the purchase, pick a return option, see the full cost up front, and follow the return until it's handed over.

Customer Journey

From purchase to completed return.

    01

    Discover

    Customer searches for a retailer or return location.

    02

    Submit Purchase Details

    Customer provides order information, product details, images, and receipt.

    03

    Schedule Collection

    Customer chooses the preferred return option and collection arrangement.

    04

    Confirm & Pay

    Customer reviews service fees and confirms the request.

    05

    Collection & Tracking

    Customer follows the progress of the return.

    06

    Return Completion

    The returned item is handed over and the customer receives confirmation.

A — Customer Home Dashboard

Discover retailers. Start a return.

A personalised welcome dashboard puts return-store search, previously selected retailer locations and familiar retailer cards (Amazon, Target, Best Buy) front and centre, so customers can find their store and initiate a return in a few taps. Shown here in two alternative visual treatments.

  • —Personalised welcome
  • —Return store search
  • —Previous retailer locations
  • —Amazon, Target & Best Buy cards
  • —Return promotion banner
  • —Reversibly+ membership
  • —Bottom navigation

B — Store Discovery & Promotions

Never miss a return deadline.

The missed-return-deadline banner speaks directly to a common pain point. Customer-facing messaging highlights convenience and encourages customers to let Reversibly handle the collection instead of making the trip themselves.

C — Customer Registration

Onboarding without friction.

Account creation asks only for what's needed — full name, email address and phone number — with one clear call to action. Reducing friction at sign-up means more customers reach the moment the product is actually useful: arranging their first return.

  • —Simple registration
  • —Full name
  • —Email address
  • —Phone number
  • —Clear call to action
  • —Minimalist onboarding

D — Purchase Details & Return Submission

Everything needed for a return, in one form.

The purchase details form collects the information required to process a return request, and communicates return conditions up front through product condition questions and an eligibility acknowledgement.

  • —Pickup location
  • —Store selection
  • —Purchase date
  • —Item name & price
  • —Product image upload
  • —Receipt upload
  • —Condition questions
  • —Eligibility acknowledgement

E — QR Code & Return Verification

A simple scan at handover.

The QR code scanning interface offers a quick, familiar way to support the return handover or verification step of the journey.

F — Return Confirmation & Payment

Transparent pricing, before you pay.

Customers choose between Store Return and Drop-off, select instant service and review product details alongside an itemised breakdown — return fee, service fee and additional charges — before choosing a payment method. Seeing the full cost up front builds trust.

  • —Store Return & Drop-off
  • —Instant service
  • —Product details
  • —Return fee breakdown
  • —Service fee
  • —Additional charges
  • —Payment method
  • —Reversibly+ promotion

G — Digital Wallet & Transactions

One place for return-related money.

The wallet gives customers a central view of their return-related financial activity: a Reversibly digital card, retailer store credits, a debit card and recent transactions with clear incoming and outgoing indicators.

  • —Reversibly digital card
  • —Retailer store credits
  • —Debit card
  • —Recent transactions
  • —In/out indicators
  • —Transaction history

H — Return Tracking & Collection

Follow every step of the return.

A dedicated tracking experience covering the return journey: pickup, store drop-off, return acceptance and confirmation receipt, with returner information, estimated arrival time, customer rating and optional tipping.

[Tracking screenshot placeholder — add when supplied]

Screen Gallery

All screens

Scroll sideways and tap any screen to view it full size.

Reversibly customer home dashboard

Reversibly home dashboard — alternative visual treatment

Missed return deadline promotional banner

Reversibly sign up screen

Purchase details and return submission form

QR code scanning interface

Return confirmation and payment screen

Reversibly wallet and transactions

Reversibly wallet — alternative view

UI/UX Design Considerations

Every decision serves one goal: making returns convenient.

01

Simple and intuitive navigation

A consistent bottom navigation keeps Home, returns and Wallet one tap away on every screen.

02

Clear retailer discovery

Search plus recognisable retailer cards (Amazon, Target, Best Buy) let customers start a return in seconds.

03

Structured purchase information

The return form groups pickup location, store, purchase date, item name and price into a single logical flow.

04

Image and receipt upload

Dedicated upload areas for product photos and receipts make supporting evidence easy to provide.

05

Transparent return pricing

Return fee, service fee and additional charges are itemised before the customer commits.

06

Clear customer acknowledgements

Product condition questions and an eligibility acknowledgement set expectations early.

07

Accessible return tracking

A step-by-step return journey shows where the return is at a glance.

08

Wallet and transaction visibility

Cards, store credits and incoming/outgoing transactions live in one place.

09

Clear calls to action

One primary action per screen — Continue, Sign Up, Pay — keeps the customer moving forward.

My Role & Contributions

Items marked [Confirm] are awaiting confirmation.

  • —[Confirm] Product concept development
  • —[Confirm] UI/UX design
  • —[Confirm] Customer journey planning
  • —[Confirm] Interface design
  • —[Confirm] User flow development
  • —[Confirm] Visual design
  • —[Confirm] Product experience planning

Project Conclusion

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